Friday, November 28, 2014

The nature of gift-giving

As you are no doubt aware (and scrambling to accomplish) this is the big gift-giving season. Huge retailers are putting their seasonal help to good use by keeping three registers open all the time instead of the customary one and a half, and many are also marking up their prices right before marking them down in time for the holidays.

Of course we are an exception, but this post isn't about telling you how our low prices only get lower throughout the holiday season. This post is about giving.

We all just gave a lot of thanks for what we've received this year. We also ate too much turkey, mashed potatoes, stuffing, and other various foods before passing out on the couch and missing half of a football game. Despite that, we think now about what we can give to those we care about in order to make them even happier than they are by just having us in their lives.

The giving of gifts, no matter what the reason, can be very different depending on who you are dealing with. Parents give their grown children practical gifts, significant others can go all-out on some crazy gift giving adventure, and friends struggle whether to put a lot of time and thought into a gift, or to simply hand out VISA gift cards. The gift that gives you exactly what you want.

No matter who you are, or to whom you are giving gifts this time of year, I think the most important thing is to do so gladly, and with the expectation that, no matter what you receive in return, the act of giving something feels great enough as it is.

Whether you purchase a brand new guitar for yourself, or give your Dad who always wanted to learn but never had time a gift certificate for bass lessons, be happy that you have brightened up that person's day, and/or life.

I know it sounds cliche, but really, the most important thing about giving gifts is to make someone else happy, and to be fulfilled and happy because of it.

Be safe out there!

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